Melanie Morgan of ABC Disney Radio Uses Parent's Grief to Sell Mattresses

Yesterday Melanie Morgan and ABC Disney Radio station cynically used the anger and grief of a dead soldier's parent to sell more Sleep Train mattresses, mortgages, carpet from Home Depot, cars from Mercedes Benz, pick-ups from Dodge, and fast food from Burger King and McDonald's (all current KSFO advertisers).

How? By using the TV media's need for visual conflict narratives about the war and the personal cost to people and twisting it to show anger at peace activists who created a memorial in Lafayette to the dead soldiers in Iraq. I have to hand it to them, it was perfect for TV. ( If only that burly activist had smacked down that gray haired senior citizen! BTW, I wonder what Yellow Elephant unit he serves with?)

The TV media lapped it up. Link to ABC coverage of the "Cindy Sheehan Stalking Posse"
Kind of sick eh?

You can really hear the smugness in the KSFO ABC/Disney employee's voices over their media "coup" this morning.

They are SO PROUD of themselves. You see folks, when the right uses the anger and grief of parents over the death of a son to attractive media attention they MAKE MONEY ON IT! They really showed Cindy Sheehan how it was done! Way to go ABC/Disney!

NOTE: ABC/Disney is neck deep in this stunt, the rally was at the ABC studios, it's all over KSFO's website and Morgan promoted it in her dual role as ABC Disney radio employee "talent" as well as Move America Forward's Chairwoman.

• I wonder if Morgan's constant begging for donations for MAF during the show counts as a trade-out? Did the "charity" MAF pay for that air time? Or since this is clearly sponsored by ABC/Disney and Morgan is both the MAF chairwoman and an ABC employee, is the promise that revenue will be realized after the promotion results in media coverage which will supposedly lead to hirer ratings? I'm sure the financial wizards will figure it out.

This morning Lee, Mel and OV were simply GIDDY over how they pulled one over on the TV media coverage of the "Cindy Sheehan Stalking Posse". Of course two seconds later they showed their contempt for TV media. (Note to TV news directors: they only say they will respect you in the next day, but they DON'T. Remember this the next time they call to use you. Have some self respect. )

Why so GIDDY at ABC/Disney station KSFO? Well in January they were finally called on their YEARS of violent rhetoric and anti-Muslim talk in a way that DIDN'T lead to positive PR or ratings. For once they paid a financial price for their extremist, violent views. They were revealed as unsafe for decent advertisers and sponsors. And this made them angry. ("You wouldn't like me when I'm angry"- Bruce Banner)

How DARE anyone challenge their control of the nation's media! With this story they wanted to show those nasty bloggers how to do it, OLD SCHOOL!

They sure showed us!

How did they do it? That's a good question for ABC7 KGO News Director Kevin Keeshan. I'm a only half human, so maybe I'm missing something, but I'll provide brief guide for the kids in school who are joining us:

1) Get yourself an AM radio station license. Use resources of your corporate parent (Disney) to promote your violent rhetoric and fool advertisers into thinking you are family friendly radio.

2) Create a "non-profit, non-partisan" group for quick cash to pay your PR firm. IMPORTANT TIP, call it a charity so the suckers members can get a tax deduction (don't tell them it won't be used just for cookies for soldiers but also for endorsing an independent Kurdistan, endorsing Republican candidates and attacking their critics) If necessary, do trade out ads with tax attorneys to make sure it's legal.

3) Create a conflict. The more visual the better. Use lots of ACTUAL emotional words like "conflict" and "desecration" so that listeners will get angry and be ready to rumble.

4) Get help from the right-wing bloggers. Go to the ALWAYS reliable hater, Michelle Malkin, for unconfirmed rumors of upcoming potential desecration to justify your OUTRAGE. Malkin is the preferred inciter these days since Ann Coulter is out of favor.

5) Get your "charity" PR firm to promise the TV media, "There's going to be trouble! There will be lots of flags and parents of dead soldiers to interview." Promise a couple of parents who are in FAVOR of the war, to "balance" the hundreds who are against it who WON'T be available for interviews.) Get the NRA involved, hint about violence. Be sure to remind the ONE TV station that accurately covered your suppression of a blogger critic, over a bogus copyright claim, that "YOU OWE US! YOU have to be BALANCED!" Use their feelings of guilt to get them to cover the story. Play on their desire to watch a peace activist get beat up by an angry grieving parent.

6) Place flags in hands of parents of dead soldiers. (Kudos to MAF for use of Mom, kid and flag!)

7) Invite media to the spot on slow news mid-morning, provide "in your face" action you promised/threatened

8) Media covers "event" positions it as pro-troop not as "Cindy Sheehan Stalking Posse"

9) Sell mattresses! Sell Hamburgers!

10) Profit!

Rinse and repeat in 25 cities! WHEEEE!

"Funny" Ann Coulter Audio Quotes

Spocko knows funny.

It was DATA in Star Trek: The Next Generation, who didn't understand funny.

I also know the difference between "gallows", insult, and "ranking" humor. I understand ironic, sick and dirty jokes. I can spot something that is NOT a joke but people laugh at it because if they didn't laugh it would destroy the conceit developed for people like Coulter that EVERYTHING repugnant or offensive is simply A JOKE. Because if the comment is seen as WHAT it really is, the serious views of the commenter, decent humans the world over would find the views disgusting and shun the people who trade in those comments.

You learn something about the PEOPLE who laugh at disgusting things as much as the people who tell the "jokes." And I'm not talking about people laughing at black or gallows humor. *I*, and most humans, know the difference.


These are NOT "A duck Walks Into A Bar", Jokes, Folks

Context and venue are also important. If you're at the late great Bill Hicks concert laughing at something you hear there is not the same as what you laugh at in the audience at the Conservative Political Action Committee event. Professional comedians have always know that what plays in a comedy club to a bunch of people who have downed their two drink minimum is different than to an audience at some corporate gig. There are judgment calls to be made. And if you know your audience, you know what will work with them.


Something Disgusting Said by Ann Coulter, Disguised as a Joke.

On ABC Radio/Disney station KSFO 560 AM in SF on July 27th 2006 Ann Coulter was talking to Lee Rodgers, Melanie Morgan and Tom Benner (whose pseudonym is "Officer Vic") about the bombing in Southern Lebanon. The first person talking is Lee Rodgers.

Ann Coulter: "On the bright side we hit a couple of UN peacekeepers."
Melanie Morgan: laughs
Officer Vic: "Look at those blue helmets go flyin'"
Coulter: "Somebody has to tell Israel about the installation on 42nd street."
Laughter

Please LISTEN to the actual audio.
(WMA Audio link 1.01 clip, comment at 45 sec)

It is widely agreed that Ann Coulter says things that are repellent to decent humans. But when you LAUGH at her obnoxious comments, what does that say about YOUR character?
As Glenn Greenwald points out in his brilliant Salon column today, Ann Coulter is "very popular among conservatives."

If you were an advertiser would you really want to be associated with someone who says things like this or laughs at the deaths of Peacekeepers?


And as Matt Yglesias writes:

Obviously, I'd forgotten the Conservative Rule of Decency which is that calling, explicitly or implicitly, for one's political rivals to be killed and/or imprisoned is fine, but using naughty language is not.

I wrote about this first here, then wrote to the Governor General of Canada (whose UN Peacekeeper was killed in the bombing Coulter "jokes" about) to apologize for Coulter's remarks which the radio hosts thought was so funny.

Here is the response from the office of Her Excellency the Right Honourable Michaëlle Jean. (link).

Jamison Foser Explains it All to You

An EXCELLENT recap and analysis of this week's news stories by Jamison Foser of Media Matters. The whole article is excellent, but I especially liked the second section: The media's blogger double standard. Did I say how excellent it is? No? Well it really is excellent.

I'm also waiting for Eric Boehlert's analysis next week on the radio, blog and main stream media's assault on Nancy Pelosi under the Clinton rules of journalmalism.